The business travel and overall corporate landscapes are constantly shifting, even more so in recent years. As the business ecosystem evolves, it’s incumbent on individual organizations to adjust their products and services in response to the most pressing needs of their customers. At JTB Business Travel, that means evaluating and elevating Duty of Care for our clients, not just as team members travel, but also as they work from home or other locations as part of fully remote or hybrid work arrangements.
This need to evolve and respond to our clients’ most pressing challenges led us into a new partnership with Safeture, a leading provider of advanced risk management technology known for its innovative, agile, and forward-looking approach. See our press release for more details on this new partnership, and continue reading to learn more about how we’re enhancing our Duty of Care offerings with Safeture.
Why We Made the Switch
At JTB Business Travel, we pride ourselves on offering clients a tech stack that includes the best tools for business travelers. Our goal has always been to offer an ecosystem that provides turnkey access to the latest and greatest technologies available. We regularly evaluate the individual solutions that are part of this ecosystem to ensure that we continue to offer the best of the best.
In recent months, evaluation of our Duty of Care solutions led us to consider new options. As we searched for the right service provider, we explored options with a focus on:
- Delivering customized information to our travelers and other stakeholders
- Increasing engagement and usage across our client base
- Working with a vendor that is agile and responsive to shifting needs
The more we searched for the right partner, the more it became clear that Safeture and its Riskline-powered platform checked all of the boxes on our list, delivering a more precise, intelligence solution that allowed for the customization, user experience, and responsiveness that we wanted in a Duty of Care partner.
A More Agile and Personalized Solution
Agility and personalization sit at the core of our approach to delivering exceptional experiences for our clients. Partnering with Safeture — a nimble, forward-thinking company — perfectly aligns with our commitment to customization and adapting to unique client needs.
Safeture’s ability to customize its platform stood out immediately. Unlike larger, less flexible providers, Safeture offers the freedom to design and implement features that cater specifically to the challenges our clients face. Whether it’s providing highly precise, actionable intelligence or creating alerts to meet individual traveler preferences, the Safeture platform puts the power of personalization front and center.
This focus on agility also ensures that Safeture remains responsive to the ever-changing demands of the business travel landscape. The Safeture team’s willingness to listen, collaborate, and evolve the platform to better serve both travelers and administrators means we can confidently deliver solutions that engage users more effectively. By empowering travelers with intuitive tools and reliable information, we expect to see greater adoption rates, ensuring our clients get the most out of their Duty of Care programs.
New Benefits for Both Companies and Travelers
This partnership with Safeture brings a wealth of benefits for both business travelers and the companies that support them.
For travelers, the platform’s intuitive design makes it easy to stay informed and connected while on the move. Real-time alerts deliver critical information precisely when it’s needed, empowering travelers to make smart decisions and adapt quickly to changing circumstances. This enhanced user experience improves safety while also encouraging greater adoption of the platform — an essential factor in the success of any Duty of Care program.
For companies, Safeture provides administrative tools that simplify risk management programs. Advanced dashboards consolidate relevant data into an accessible format, reducing information overload for travel managers. AI-driven insights enhance decision-making by identifying potential risks and providing recommendations. Combined with global risk monitoring, these features enable organizations to stay ahead of emerging challenges and ensure the safety of their teams — no matter where they are in the world.
The Future of Duty of Care with JTB Business Travel and Safeture
By integrating Safeture’s advanced risk management platform, we are elevating Duty of Care standards while also supporting our persistent goal of offering a connected, responsive, and secure travel ecosystem. This collaboration also aligns with our ambitious 2025 initiatives, which include global expansion into 25 key markets and the rollout of next-generation booking systems that prioritize user control and policy customization.
Together, these efforts reflect our unwavering dedication to innovation and staying ahead in a rapidly evolving industry. For businesses, these advancements offer a chance to elevate travel programs with smarter tools and more engaged travelers. Interested in learning more about this new partnership? Get in touch with us to talk about the future of Duty of Care with JTB Business Travel.
